Circana CPG Inflation Tracker 6.0.1

The Circana CPG Inflation Tracker app for mobile offers a comprehensive analytical tool tailored to streamline the examination of supermarket inflation and deflation trends.

• Facilitate customized views of supermarket data across more than 70 product aisles, catering to specific interests.
• Analyze the effects of inflation on sales and shopper behavior.
• Identify categories most and least impacted by inflationary pressures.
• Examine inflation trends at the Consumer Packaged Goods (CPG) category level.

This tool allows users to explore, sort, and delve into supermarket data based on individual preferences, providing valuable insights for informed decision-making.

Circana stands as a prominent advisor in understanding the complexities of consumer behavior. Leveraging advanced technology, sophisticated analytics, cross-industry data, and extensive expertise, Circana enables nearly 7,000 leading brands and retailers worldwide to derive actionable insights that foster business growth. By comprehensively assessing consumer behavior, store dynamics, and purchasing trends, Circana empowers clients to not only interpret data but also drive innovation, respond to consumer demand effectively, and maintain a competitive edge in the marketplace.

For further information about Circana's offerings, please visit Circana's website.